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Pioneers of high-fibre, low starch and sugar mash feeds


Established in 1936

Originally established in 1936, Allen & Page is a family-owned business with a wealth of experience producing and selling non-GM animal feed. Originally based at the mill at Quayside, Norwich, before moving to a larger, more modern mill in Shipdham, Norfolk, the company is now one of the most trusted and used brands within the United Kingdom. We are proud to hold the Royal Warrant from HRH King Charles III.

black horse

In 2001, Allen & Page launched Calm & Condition, the original fully balanced mash feed, followed by Fast Fibre in 2007, and we have not looked back since! With nine soaked feeds in our Barley Molasses Free and Specialist ranges, plus non-soaked options available, we provide a nutritional solution for all horses and owners. We are always investigating new ways to help owners provide the best nutrition for their horses and ponies, drawing on the experience and knowledge gained from almost a century of making horse feed, alongside keeping up with all the latest scientific research.

Read more about the history of Allen & Page.

Abi and Spike